Ojar

OJAR – A Modern Ode to Middle Eastern Perfumery

OJAR is a contemporary fragrance house born from the rich olfactory heritage of the Middle East, blended with Swiss precision and modern elegance. Founded by Sheikha Hind Bahwan, OJAR celebrates the sacred ritual of scent through a collection that bridges tradition and innovation.

Inspired by the art of perfumed layering and oudh, musk, rose, sandalwood, and incense, OJAR offers perfumes and oil elixirs designed to evoke deep emotion and cultural connection. The brand’s name, derived from the word “Hojari,” refers to the world’s finest frankincense sourced from Oman—an ingredient that lies at the heart of OJAR’s identity.

Luxurious, personal, and profoundly sensory, OJAR invites you to experience fragrance as a sacred gesture—layered, lived, and remembered.